Communications Office

Mission

The office of marketing and communications supports the mission and goals of the College of Technology through the development of strategic and creative marketing and communications initiatives that enhance the college’s image and reputation, inform prospective students about opportunities for success, and engage alumni and donors in the life of the college.

Vision

The office of marketing and communications will use the experience, judgment, and talent of a team of professional communicators to be the leading and most reliable source of information about the College of Technology and to provide the most effective support and counsel to faculty and staff.

Objectives

The office of marketing and communications has established the following objectives to bring life to its mission and vision and best serve the college community and constituents:

  • Become the central resource for faculty and staff to share their personal and departmental accomplishments with both internal and external audiences
  • Continuously seek out opportunities to promote the college’s programs, services, faculty, staff and students
  • Position the College of Technology to compete for academically strong students
  • Elevate the college’s reputation and profile among corporate, foundation, and individual donors
  • Identify, establish, and maintain internal and external partnerships that enhance the college’s communication system and the exchange of information with its constituents
  • Establish a comprehensive marketing and communications program to continuously educate and cultivate alumni support and to foster a sense of community and commitment to the college

Core Values

Service: We will act in a way that best meets the needs of those we represent

Integrity: We are committed to honesty and will act in an ethical and professional manner at all times

Excellence: We seek to produce quality products and are committed to continous improvement

Purpose: We believe that our work should be strategic and flow from organizational goals

Innovation: We are committed to creative solutions and going beyond the ordinary

Consistency: We believe consistency is key to providing value, building trust, and establishing a brand

Collaboration: We are committed to creating a team environment that fosters free expression

Passion: We believe that energy and enthusiam are the foundation for motivation and creative thinking

 

Audiences