Description
This is the last and most significant assignment in
the course. It is intended to gauge how well you have mastered the principles
of digital video, editing, and compositing by asking you to create a 30-second
broadcast quality commercial. In particular emphasis
the use of technical/effects compositing.
Each group must come up with a unique scenario that involves involve the selling of an object or a service. Your group will be responsible for creating a 30-second commericial that utalizes effects-compositing techniques. You should conctrate on using techniques that showcase your ability to manipulate video using special-effect compositing. While editing is a component of this project, and should be done well; this is not an editing assignment. It is a compositing assignment, and should reflect those skills. At a minimum your assignment should utilize masking, rotorscoping, and color-correction techniques. You might also conside using time-manipulation and tracking.
As you proceed through the project, provide your client with artwork and rough-edits that allow him/her to critique the project and ask for changes. You may use animatics, storyboards, color-comp, and/or scripts to convey your vision for the commercial the client.
Required Features
- Must include raster elements
- Must include the manipulation of masks
- Must include some music (your choice ---- we are hiring out for music, but would like some place holder music)
- Implement color-correction
- Keyframing of mask element or rotorscoping
Assignment Objective
The goal of is to create a 30-second commercial using effects-compositing techniques that emphasize video manipulation.
- Technical: Integrate Raster, Vector and Sound, Use of Masking, Multi-Layered graphics, Color correction, rotoscoping, masking, tracking,
- Design: Design a product that has the highly-polished look that accompanies marketing materials.
- Project Management: Interact realistically with a client.
Deliverables
- A BluRay Video disk with the HD versions of your project (720p30 and 1080i60).
- Put a WMV version of each 3 of your files (480p, 720p30, and 1080i60) on the NAS drive in the appropriate turn in folder. Make sure that you compress your files at a high-enough datarate to accomodate your content. All files turned in should include your lastname and first initial in the filename. Example: Morales_C_Project_1080i.WMV
Each copy of your file should have a 10 second lead-in graphics with the following information:
- Project Number,
- Title of project
- Names of all the people on the project
- Length of video
Grading Criteria
45% Technical (Frame Rate, Field Order, Color legality, Aspect Ratio.)
45% Design
10% Presentation (Client Interaction, Pre-production documentation, etc.)